
What Netflix Can Teach Small Businesses About Pricing
Your pricing page isn’t a menu. It’s a decision environment, and most small businesses build theirs by accident. Netflix didn’t. Look at their U.S. lineup:
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Your pricing page isn’t a menu. It’s a decision environment, and most small businesses build theirs by accident. Netflix didn’t. Look at their U.S. lineup:

Sophia Matveeva had me on Tech for Non-Techies, and we got into something I don’t always unpack in this much detail: the exact psychology behind

I’ve been digging into the publishing industry numbers since my debut book landed on the USA Today bestseller list. I pulled the actual data. Here’s

Outrageous Startup Growth: Uncovering the Secrets of User Psychology to Scale Your Success landed at #6 on the USA Today Bestseller list for business books.

Mark Wormgoor had me on the CTO Compass Podcast, and we went deep on the origin story I don’t always tell in full, from fixing

Online dating has a trust problem. Scammers are getting smarter, so we decided to build technology that’s even faster. Featured in Women Love Tech, I
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