Eric Dye had me on Enterprise Radio, and we packed a lot into 16 minutes — the kind of questions I think every founder and marketer should be sitting with, no matter what stage they’re at.
Listen to the full episode here.
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Here’s what we got into:
- What do the startups that break through understand that the ones that stall usually miss?
- Why do so many people make growth feel more complicated than it really is?
- What’s the first thing you need to understand before any growth tactic has a real chance of working?
- Where do most founders and marketers go wrong?
- How is AI changing things?
- Why might the companies that feel the most human have the biggest advantage in the years ahead?
- What do you recommend for those worried about choosing the right marketing channels?
- What stays the same about growth, even as platforms, algorithms, and tools keep changing?
- How do you actually build FOMO?
If any of those questions are ones you’ve been wrestling with, the episode is worth your 16 minutes. And if you want to go deeper on the psychology behind all of it, that’s exactly what Outrageous Startup Growth is built around.