Quiz time! Are you in control of your own life?
You make hundreds of decisions every day. You think most of them are yours. Behavioral psychology, user psychology, and decades of cognitive bias research suggest otherwise — and the gap between what you think drives you and what actually does is bigger than most people are comfortable admitting.
Loss aversion, social proof, commitment bias — they show up in dating, spending, and business whether you notice them or not. The question isn’t whether these forces affect you. It’s how much. Take the quiz and find out!
Do you think you aced that quiz?
If that felt harder than expected, good. That was the point.
Every scenario in that quiz was designed around a real psychological pattern — the kind that runs quietly in the background of every decision you make. Not just the big ones. The small ones too. The alarms you set. The dates you reschedule. The shoes you bought from a store with 10,000 reviews even though the other one was cheaper.
You didn’t make those choices randomly. You made them the way your brain was wired to.
The Reactive One gets pulled. By social proof, by investment, by the discomfort of letting go. It’s not weakness — it’s the default setting for most people.
The Calculated One resists. But even then, the forces are still there — shaping the people around them, their customers, their audience, everyone they’re trying to reach.
Here’s what both results have in common: the behavior is predictable. And once you understand the pattern, you can master it.
That’s exactly what Outrageous Startup Growth is about. Not theory. Not productivity hacks. A real breakdown of why people behave the way they do — and how to use that understanding to build something that actually works.
Outrageous Startup Growth
The full playbook on user psychology — how people decide, what makes them stay, and how to build a startup that grows faster because of it. Available now!
Gimme the good stuff!